Scanned from Blasts from the Ram's Horn In the 1890s, the cartoonist Frank Beard expressed another popular view about the trusts.In the 1890s, the cartoonist Frank Beard expressed another popular view about the trusts. The small firms that big businesses were replacing in many industries were inefficient, with costly middlemen. Americans often admired the efficiencies that Americans often admired the efficiencies that "big business" brought. "Trusts" Thus there was popular ambivalence about Thus there was popular ambivalence about "the trusts." One the one hand, in the popular eye trusts often meant large fortunes suspiciously earned and conspicuously spent. On the other hand, as "trusts" |